Description
The course is based on the Behaviour Change Wheel (BCW) framework which provides a method for intervention design. Specifically, learners will be introduced to three behavioural science tools and understand how they interlink and can be applied as a system in order to select target behaviours, conduct a behavioural diagnosis and develop intervention strategies and policies to change behaviour. The three tools are the Capability Opportunity Motivation – Behaviour (COM-B) model, the Behaviour Change Wheel (BCW) and the Behaviour Change Techniques Taxonomy (BCTTv1). It covers the following topics:Defining and selecting behaviours to change
An introduction to the COM-B model (a theoretical model that can be used to understand influences on a target behaviour)
Applying the COM-B model to understand influences on a target behaviour (conducting a behavioural diagnosis)
Intervention Types and Policy Options and how to select amongst them as part of intervention design
Behaviour Change Techniques (BCT) and how to select amongst them as part of intervention design
This course is designed to be completed across a four week period. Content will be released week by week and the course will close with a live Q&A session with the educators in week four.
| Period | 6 Oct 2025 → 31 Oct 2025 |
|---|---|
| Held at | University College London (UCL), United Kingdom |
| Degree of Recognition | International |