Journal of Services Marketing (Journal)

  • Burton, J. (Guest editor)
  • Linda Nasr (Guest editor)
  • Thorsten Gruber (Guest editor)
  • Helen Bruce (Guest editor)

Activity: Publication peer-review and editorial work › Editorial work › Research

Description

I co-edited a special section of the Journal of Services Marketing and co-wrote an explanatory piece on the importance of academic-practitioner co-operation: Burton, J., Nasr,. L. Gruber, T. and Bruce, H., (2017) Special section: Advancing customer experience and big data impact via academic-practitioner collaboration, Journal of Services Marketing, 31, 2. This was an output of the 1st CMLG impact workshop held in Manchester in January 2016.
Period2017
Type of journalJournal
ISSN0887-6045
Degree of RecognitionInternational