Ground breaking computer vision research revolutionises digital entertainment

Impact: Technological, Economic, Society and culture


Computer vision research developed ground-breaking methods for model-based image interpretation that can be used for accurate facial motion capture. The research underpinned the commercial success of two companies founded by members of the University of Manchester research team: Image Metrics and Cubic Motion. Their technology, which allows super-realistic performance capture, has been used extensively in prize-winning films, computer games and mobile apps, resulting in significant cultural impact. Cubic Motion was acquired in 2020 by leading game developer Epic Games.
Impact date1 Aug 201331 Jul 2020
Category of impactTechnological, Economic, Society and culture
Impact levelAdoption

Research Beacons, Institutes and Platforms

  • Digital Futures
  • Creative Manchester