Alex Gunz – Supervised Work — Research Explorer The University of Manchester

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Student theses

4 results
- Title
- Award date(ascending)

Persuading Consumers with Differing Values to Increase Their Ethical Purchasing Intentions: A Theoretical Re-Conceptualization and Experiment
Author: Bodell, R., 1 Aug 2019
Supervisor: Cui, C. (Supervisor) & Gunz, A. (Supervisor)
Student thesis: Doctor of Business Administration

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Consumer Evaluations of Services in International Markets: A Comparison of Developed and Emerging Market Consumers
Author: Chukwuagozie, E., 1 Aug 2018
Supervisor: Kang, J. (Supervisor) & Gunz, A. (Supervisor)
Student thesis: Phd

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Assessing the Impact of Internal Market Orientation (IMO) on the Firm's Performance
Author: Mohiuddin Babu, M., 31 Dec 2016
Supervisor: Kang, J. (Supervisor) & Gunz, A. (Supervisor)
Student thesis: Phd

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Youth Vulnerability and Susceptibility to Credit Card Misuse and Indebtedness: A Cross-Country Exploration
Author: Awanis, S., 31 Dec 2013
Supervisor: Cui, C. (Supervisor) & Gunz, A. (Supervisor)
Student thesis: Phd

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