Research output per year
Research output per year
Personal profile
Education/Academic qualification
Master of Business Administration, MBA
1 Oct 1990 → 30 Jun 1992
Award Date: 1 Jul 1992
Bachelor of Engineering, Staffordshire University
15 Sep 1983 → 30 Jul 1987
Award Date: 1 Nov 1987
External positions
Associate Lecturer, The University of Salford
1 Nov 2019 → …
Non-Executive Director, The Chartered Institute of Marketing
4 Dec 2017 → …
Director, The Insight Magicians Ltd
1 Sep 2013 → …
Areas of expertise
- H Social Sciences (General)
- Business
- Big Data
- Customer Experience
- B2B marketing, strategic networks, case studies
- Customer Value
- Engaged Scholarship
Fingerprint
Dive into the research topics where Dawn Holmes is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
-
The Outcomes of B2B Data-driven Customer Focused Value Creation
Holmes, D., Burton, J. & Zolkiewski, J., 28 Dec 2022, (Accepted/In press) In: Journal of Business & Industrial Marketing.Research output: Contribution to journal › Article › peer-review
-
The outcomes of B2B data-driven customer focussed value creation
Holmes, D., Burton, J. & Zolkiewski, J., 28 Dec 2022, (Accepted/In press) In: Journal of Business & Industrial Marketing.Research output: Contribution to journal › Article › peer-review
-
Customer experience in Business to Business: an empirical viewpoint
Holmes, D., Burton, J. & Zolkiewski, J., 1 Apr 2019, (Accepted/In press) 9th BMM-EMAC Biennial International Conference on Business Market Management .Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
-
How Business-to-Business Organisations Use Big Data to Enhance Customer Experience: a Preliminary Conceptual Model
Holmes, D., Burton, J. & Zolkiewski, J., 5 Mar 2018, (Accepted/In press) Proceedings of EMAC 2018 Conference .Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
-
How to achieve and sustain outstanding levels of performance: Leading with Vision, Inspiration and Integrity
Burton, J., Holmes, D. & Holden, C., 2015, British Quality Foundation. (How to achieve and sustain outstanding levels of performance)Research output: Book/Report › Commissioned report
Prizes
Activities
-
Festival of Engaged Scholarship
Dawn Holmes (Participant)
20 Jul 2022 → 21 Jul 2022Activity: Participating in or organising event(s) › Participating in a conference, workshop, exhibition, performance, inquiry, course etc
-
The Chartered Institute of Marketing (External organisation)
Dawn Holmes (Academic expert member)
1998Activity: Membership › Membership of professional association