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Emma Banister

Emma Banister

Prof

 https://orcid.org/0000-0001-7251-1764

Accepting PhD Students

PhD projects

I am happy to discuss supervising projects focusing on the interface of work and care, and am particularly interested in projects focused on fathers, and how understandings of fatherhood are changing and what means for policy, family and workplaces.<br/><br/>I am also keen to supervise projects situated with respect to elements of consumer culture. In particular I am interested in everyday practices of consumption - this could be in a range of contexts e.g. wellness/wellbeing, alcohol, music, fashion. <br/><br/>My research makes use of interpretivist approaches and within this I am happy to discuss a range of qualitative methodologies.

Personal profile

Biography

Emma is Professor of Consumption and Society in Alliance Manchester Business School and is currently Director of Methods@Manchester. 
 
She joined The University of Manchester in November 2010 from Lancaster University Management School where she had worked for seven years. Prior to this, she was a consumer behaviour lecturer in the Textiles Department, UMIST for three years. She has an MSc and PhD from UMIST (Manchester School of Management) where she was also a Research Assistant. Emma’s past employment includes a spell as a research analyst for Euromonitor, and her undergraduate degree was in Politics and History.
 

Research interests

Emma's research spans several areas including the sub-disciplinary poles of Transformative Consumer Research (consumer research with the potential for societal impact), Consumer Culture Theory (whereby consumption is explored from a social and cultural point of view) and issues associated with gender and work, with a particular focus on families and fatherhood.

She is currently a researcher with the ESRC Digital Futures at Work Research Centre and Co-I on a cross institutional ESRC funded project exploring the Transition to Parenthood in UK SMEs as well as a ACR-AMA Transformative Consumer Research small grant funded project focused on Everyday Therapeutic Consumption.

Another recent project was the BA/Leverhulme funded project 'Exploring the transition to fatherhood: Shared Parental Leave and the experiences of new fathers' (with Ben Kerrane, Lancaster University Management School). They also worked together on a research into practice project funded by ESRC IAA, partnered with Working Families and the Fatherhood Institute, and focused on the development of a video casebook/toolkit which raises awareness of SPL and families' experiences. 

External positions

External examiner, (courses & programmes in marketing subject area), University of Edinburgh

1 Aug 2021 → 1 Oct 2025

Advisory Board member, Working Families

2021 → 2023

External Examiner, Undergraduate Kaplan programme, Royal Holloway, University of London

1 Sept 2015 → 2019

Research Beacons, Institutes and Platforms

  • Global inequalities
  • Digital Futures
  • Work and Equalities Institute
  • Creative Manchester
  • Policy@Manchester

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 1 - No Poverty
    SDG 1 No Poverty
  2. SDG 3 - Good Health and Well-being
    SDG 3 Good Health and Well-being
  3. SDG 5 - Gender Equality
    SDG 5 Gender Equality
  4. SDG 8 - Decent Work and Economic Growth
    SDG 8 Decent Work and Economic Growth
  5. SDG 10 - Reduced Inequalities
    SDG 10 Reduced Inequalities
  6. SDG 12 - Responsible Consumption and Production
    SDG 12 Responsible Consumption and Production
  7. SDG 16 - Peace, Justice and Strong Institutions
    SDG 16 Peace, Justice and Strong Institutions

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Collaborations and top research areas from the last five years

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  • 2 Editorial work
  • 1 Organising a conference, workshop, exhibition, performance, inquiry, course etc
  • 1 Membership of board
View all 7 press/media