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Hai-Anh Tran
Dr
Lecturer in Marketing
,
MSM Marketing
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Research output
(4)
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(6)
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Research output
2
Article
2
Review article
Research output per year
Research output per year
2 results
Publication Year, Title
(descending)
Publication Year, Title
(ascending)
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Article
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2023
Am I being dehumanized? Development and validation of the experience of dehumanization measurement
Golossenko, A.
,
Palumbo, H.
,
Mathai, M.
&
Tran, H-A.
,
2 Mar 2023
,
In:
British Journal of Social Psychology.
Research output
:
Contribution to journal
›
Article
›
peer-review
Open Access
Measurement
100%
Research
20%
Validity
10%
Reliability
10%
Latent Trait
10%
2022
Consumer cynicism in service failures
Tran, H-A.
,
Strizhakova, Y.
,
Usrey, B.
&
Johnson, S.
,
8 Jan 2022
,
In:
Psychology & Marketing.
39
,
2
,
p. 346-359
Research output
:
Contribution to journal
›
Article
›
peer-review
Consumers
100%
Failure
57%
Research
42%
Service
42%
Customer
28%