Research output per year
Research output per year
Personal profile
Opportunities
Postgraduate Opportunities
I am interested in supervising students (both undergraduate and postgraduate) in the general area of business-to-business marketing, with a focus on relationships and networks. This can be from the traditional manufacturing sector or in business-to-business services/servitization. By their nature business-to-business relationships are international in nature so applicants with an international focus to their research are also welcome.
Further information
Additional Information
Judy Zolkiewski's main teaching interests are in the area of business-to-business marketing and strategy. She currently offers marketing courses on the MSc in Marketing and provides specialist input on business-to-business marketing and relationship management to undergraduate and postgraduate courses.
Teaching
Teaching Profile
My teaching interests are mainly in the area of busness-to-business marketing and strategy.
Biography
Dr Judy Zolkiewski is a Professor of Marketing at Alliance Manchester Business School, UK. She received her PhD in 1999 from UMIST. Before becoming a full-time academic in 1999 she had considerable industrial experience working for 15 years at Ferranti Computer Systems Ltd. She is an internationally-recognized scholar with research interests focussing on understanding the operation of business-to-business marketing and purchasing, both in the traditional manufacturing and engineering industries and in the evolving business-to-business services sector. She publishes in the leading international journals in her area and is also on the editorial boards of these journals. In addition to this, she has had a number of successful Knowledge Transfer partnerships, one winning the ESRC prize for the ‘Best Application of Social or Management Science’ and she has also hosted a prestigious Marie Curie Fellowship.
Research interests
Professor Zolkiewski's research interests have centred on the application of marketing and management theory in business-to-business markets and the services sector. She is an active member of the IMP research community. Areas of current interest include:
- Service business-to-business relationships and networks
- Servitization processes
- Network strategy
- Management of relationship portfolios
- Impact of technology on marketing relationships
- The role of customer service in business-to-business relationships
- The darker side of business relationships and networks.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Research Beacons, Institutes and Platforms
- Digital Futures
Fingerprint
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- 1 Similar Profiles
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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An AI-Supported Empirical Investigation of Digital Service Innovation Impediments
Burton, J., Zolkiewski, J., Nisha, N. & Story, V. M., 13 May 2024, p. 1-9. 9 p.Research output: Contribution to conference › Paper › peer-review
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Digital service innovation challenges faced during servitization: a multi-level perspective
Burton, J., Story, V., Zolkiewski, J. & Nisha, N., 11 Mar 2024, In: Journal of Service Management. 35, 2, p. 202-226 25 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile419 Downloads (Pure) -
Barriers to Innovation and Value Co-Creation in Strategic Nets
Chowdhury, I. N., Zolkiewski, J. & Clennell, N., 2023, IMP (Industrial Marketing and Purchasing) Conference 2023.Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review
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Beyond Servitization: Exploring conceptual proliferation in the industrial service literature
Burton, J., Zolkiewski, J., Vicky M. Story, West, S. & Müller-Csernetzky, P., 8 May 2023, Proceedings of the Spring Servitization Conference. Helsinki, FinlandResearch output: Chapter in Book/Conference proceeding › Conference contribution › peer-review
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Digital, Yet Humane: creating impact in online charity services
Raki, A., Chowdhury, I. N. & Zolkiewski, J., 2023, Frontiers in Service 2023.Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review
Projects
- 2 Finished
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From the Data Modelling Journey to an On-line tool to Support On-line Educational Refugee Services
Zolkiewski, J. (PI), Chowdhury, I. N. (CoI), Nieroda-Bartczak, M. (CoI), Eleftheriou, I. (CoI) & Embury, S. (CoI)
1/06/21 → 31/08/21
Project: Research
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Using a bricolage strategy to enhance the human touch in digitally enhanced provision for refugee service users: a response to COVID-19
Zolkiewski, J. (PI), Chowdhury, I. N. (CoI) & Nieroda-Bartczak, M. (CoI)
1/08/20 → 31/01/21
Project: Research
Prizes
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Academy of Marketing, Best Paper at Conference
Burton, J. (Recipient), Story, V. M. (Recipient), Raddats, C. (Recipient) & Zolkiewski, J. (Recipient), 6 Jul 2017
Prize: Prize (including medals and awards)
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Academy of Marketing, Best Paper in Track
Burton, J. (Recipient), Story, V. M. (Recipient), Raddats, C. (Recipient) & Zolkiewski, J. (Recipient), 6 Jul 2017
Prize: Prize (including medals and awards)
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Best Developmental Paper Award
Raki, A. (Recipient), Chowdhury, I. N. (Recipient), Nieroda, M. (Recipient) & Zolkiewski, J. (Recipient), 3 Jun 2021
Prize: Prize (including medals and awards)
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European Institute for Advanced Studies in Management (EIASM), Best Paper.
Zolkiewski, J. (Recipient), 2014
Prize: Prize (including medals and awards)
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Spring Servitization Conference, Barclays PLC prize for: Best industrial project describing a servitization transformation
Raddats, C. (Recipient), Burton, J. (Recipient), Vicky M. Story (Recipient), Zolkiewski, J. (Recipient), Tim Baines (Recipient) & Lightfoot, H. (Recipient), 15 May 2014
Prize: Prize (including medals and awards)
Activities
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Best Doctoral Paper Award Competition - Alliance Manchester Business School - Research Conference 2021-2022
Kazantsev, N. (Recipient), Pishchulov, G. (Supervisor), Mehandjiev, N. (Supervisor), Sampaio, P. (Supervisor) & Zolkiewski, J. (Contributor)
24 May 2022Activity: Internal positions, career professional development, other peer review and other › Other › Research
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Wroclaw University of Economics (External organisation)
Zolkiewski, J. (Member)
Sept 2019Activity: Membership › Membership of grants peer review panel › Research
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IMP Conference & Doctoral Colloquium 2016, Poznan, Poland (Event)
Clennell, N. (Associate editor), Zolkiewski, J. (Associate editor), Raddats, C. (Associate editor) & Chowdhury, I. (Associate editor)
30 Aug 2016 → 3 Sept 2016Activity: Publication peer-review and editorial work › Publication peer-review › Research
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MSM division seminar, Alliance MBS, University of Manchester
Burton, J. (Invited speaker) & Zolkiewski, J. (Invited speaker)
29 Jun 2016Activity: Talk or presentation › Invited talk › Research
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Journal of Services Marketing (Journal)
Zolkiewski, J. (Peer reviewer of publications)
2015Activity: Publication peer-review and editorial work › Publication peer-review › Research
Impacts
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Influencing Innovation and Servitization in Small and Medium-sized Enterprises (SMEs) in Manchester
Zolkiewski, J. (Participant) & Burton, J. (Participant)
Impact: Economic impacts