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Personal profile


Keyang is a PhD student at the University of Manchester. He has a master's degree in Management from Warwick Business School. His research interests lie in business model innovation in business schools in the post-pandemic era.

Keyang was previously an assistant instrustor at Beijing Normal University - Hong Kong Baptist University United International College (China), where he conducted social research with colleagues and answered questions on finance and management for undergraduate and postgraduate students. He was also a Research Project Teaching Assistant at Harbour Education, where he worked with professors from The University of Michigan and The Chinese University of Hong Kong to teach students about relevant topics and guide students in their research process.

Keyang is passionate about life and has many other interests outside of research. He plays volleyball in the gym every week and has a passion for music, having earned a First-level certificate as a singer in China, which helps him find a work-life balance that allows him to complete his research more efficiently.

Education/Academic qualification

Master of Business Administration, Distinction in MiM (Top 10%), Warwick Business School

5 Oct 202030 Jun 2021

Award Date: 23 Oct 2021

Bachelor of Finance, First Class Award (Top 5), Beijing Normal University - Hong Kong Baptist University United International College

1 Sep 201626 May 2020

Award Date: 30 Jun 2020


  • Business Schools' Business Model
  • Business Model Innovation
  • Third Mission Development
  • Social Responsibility


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