Leandro Galli

Leandro Galli


  • Lecturer (Assistant Professor) in Marketing and Behavioural Insights, MSM Marketing

Personal profile


Dr Galli is a Lecturer (Assistant Professor) of Marketing and Behavioural Insights, he joined Manchester Business School in 2021, after having spent 3 years in industry working as a Lead Behavioural Scientist for IBM (London). Prior to joining IBM, Dr Galli was a Lecturer in Marketing at the LSE. He obtained his PhD from Warwick Business School, having also held visiting positions at London Business School (3 years) and Sauder Business School (The University of British Columbia).  

 Dr Galli is broadly interested in the intersection between social psychology and consumer decision making. In particular, his research focuses on the role that emotions and morality can play in shaping prosocial behaviours, such as charitable giving and recycling. He mainly employs experimental research design methods with a strong focus on understanding the psychological processes underlying decision making.

Dr Galli has held consulting roles advising government organisations such the Department of Business Innovation and Skills and was a research fellow for the Behavioural Insights Team when based at the Cabinet Office (UK).  His consulting work has been published in UK governmental reports and OECD reports.

At Manchester, Dr Galli co-teaches the masters courses of Quantitative Marketing in the Digital Age, Marketing Analytics, and the undergraduate course of Marketing Management.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 12 - Responsible Consumption and Production

Education/Academic qualification

Master in Science, Environment and Development, London School of Economics & Political Science (University of London)

Bachelor of Arts, French and Management (with honours), University of Leeds

Master of Letters, Marketing, University of St Andrews

Doctor of Philosophy, Consumer Behaviour (Marketing), Warwick Business School


  • Social Influence, Social Marketing, Prosocial Behaviour, Morality, Emotions, Gratitude


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