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Matti Jaakkola
Dr
Senior Lecturer in Marketing Management and Strategy
,
MSM Marketing
https://orcid.org/0000-0002-6033-6951
Phone
+44 (0) 161 275 6379
Email
matti.jaakkola
manchester.ac
uk
Room 3.129
,
Alliance Manchester Business School
M15 6PB
Manchester
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Dive into the research topics where Matti Jaakkola is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Social Sciences
Business
100%
Market Orientation
70%
Performance
67%
Marketing
54%
Marketing
54%
Innovation
38%
Strategic Marketing
23%
Negotiation
23%
Process
18%
Approach
17%
Performance Assessment
17%
Firm Performance
15%
Research
15%
Process Management
13%
Evidence
13%
Analysis
13%
Customer
12%
Relative
11%
Engineering
11%
Collectivist
11%
Specific Industry
9%
Support
9%
Supply Chain Management
9%
Development Management
9%
Company
8%
Conceptualization
8%
Perspective Taking
7%
Relevance
7%
Influence
7%
Paper
7%
Finnish
7%
Novels
6%
Market
6%
Investment
6%
Authors
5%
Testing
5%
Finland
5%
Difference
5%
Conceptual Study
5%
Computer Science
Customer Experience
23%
Roles
14%
Business Process
13%
Artificial Intelligence
12%
Customer Relationship Management
9%
Supply Chain
9%
Assessment System
9%
Sentiment Analysis
7%
Relationships
7%