Niamh Cashell

Niamh Cashell

Miss

 https://orcid.org/0000-0003-4455-9554

Personal profile

Overview

Niamh is a PhD student on the Digital Campaigning in Electoral Democracies project, supervised by Prof Rachel Gibson, Dr Jon Mellon and Dr Marta Cantijoch Cunill. Her PhD research investigates the use of visuals in election campaigns by comparing social media and television adverts. 

Education/Academic qualification

Master in Science, MSc Political Communication (Distinction), University of Glasgow

1 Sept 2018 → 1 Sept 2019

Award Date: 16 Sept 2019

Bachelor of Social Science, BA Social Science (Politics, First Class Honours), The University of Manchester

1 Sept 2014 → 18 Jul 2017

Award Date: 18 Jul 2017

Doctor of Social Science, Visual group-based appeals in election campaign ads on new and old media, The University of Manchester

Oct 2021 → …

Areas of expertise

  • JA Political science (General)
  • Political Communication
  • Election Campaigns
  • Visual analysis
  • Group appeals
  • New Media
  • AI

Keywords

  • Visual politics
  • Election campaigns
  • Political communication
  • New media
  • Technology

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure
  2. SDG 16 - Peace, Justice and Strong Institutions
    SDG 16 Peace, Justice and Strong Institutions

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