Panagiotis Sarantopoulos

Phone+44 (0) 161 275 6423
Emailp.sarantopoulosmanchester.acuk

Accepting PhD Students

PhD projects

I welcome enquiries from prospective PhD applicants interested in joining our PhD programme in Business and Management, especially those with a clear goal of pursuing an academic career after their PhD.

My current research focuses primarily on consumer responses to AI/GenAI, particularly in areas such as pricing algorithms, AI-driven rejections, and corporate social irresponsibility (CSI) related to AI.

I specialise in quantitative research, with a strong emphasis on behavioural experiments and econometric modelling. Before reaching out, I encourage you to review my published work to gain a better understanding of the research I am engaged in.

7 Article
1 Abstract

8 results

2024
Algorithmic pricing: Effects on consumer trust and price search
Vomberg, A., Homburg, C. & Sarantopoulos, P., 24 Oct 2024, (E-pub ahead of print) In: International Journal of Research in Marketing.
Research output: Contribution to journal › Article › peer-review

Open Access
2023
Source, message and medium? The role of personal values in forming credibility perceptions of non-sponsored product review videos
Alsaeed, G. R., Keeling, K. A., Sarantopoulos, P. & Gadalla, E., 24 Apr 2023, (E-pub ahead of print) In: European Journal of Marketing.
Research output: Contribution to journal › Article › peer-review

Open Access
File
65 Downloads (Pure)
2022
Additive Omnichannel Atmospheric Cues: The Mediating Effects of Cognitive and Affective Responses on Purchase Intention
Lazaris, C., Vrechopoulos, A., Sarantopoulos, P. & Doukidis, G., Jan 2022, In: Journal of Retailing and Consumer Services. 64, p. 1-14 14 p., 102731.
Research output: Contribution to journal › Article › peer-review
2021
Effects of Increased Omnichannel Integration on Customer Satisfaction and Loyalty Intentions
Lazaris, C., Sarantopoulos, P., Vrechopoulos, A. & Doukidis, G., 27 Nov 2021, In: International Journal of Electronic Commerce. 25, 4, p. 440-468 29 p.
Research output: Contribution to journal › Article › peer-review

Open Access
File
75 Downloads (Pure)
2020
Customer Experience Management in the Age of Big Data Analytics: A Strategic Framework
Holmlund, M., Van Vaerenbergh, Y., Ciuchita, R., Ravald, A., Sarantopoulos, P., Villarroel Ordenes, F. & Zaki, M., 2020, In: Journal of Business Research.
Research output: Contribution to journal › Article › peer-review

Open Access
File
106 Downloads (Pure)
2019
Calorie Attentiveness; Price Framing, Self-Regulation and Bundle Choice
Omebere-Iyari, O., Sarantopoulos, P. & He, H., 2019.
Research output: Contribution to conference › Abstract › peer-review
The Impact of a Complement-Based Assortment Organization on Purchases
Sarantopoulos, P., Theotokis, A., Pramatari, K. & Roggeveen, A. L., Jun 2019, In: Journal of Marketing Research. 56, 3, p. 459-478 20 p.
Research output: Contribution to journal › Article › peer-review

Open Access
2016
Shopping missions: An analytical method for the identification of shopper need states
Sarantopoulos, P., Theotokis, A., Pramatari, K. & Doukidis, G., Mar 2016, In: Journal of Business Research. 69, 3, p. 1043-1052 10 p.
Research output: Contribution to journal › Article › peer-review

Panagiotis Sarantopoulos

Research output

Search results