Headshot of Sara Lara Marquez-Gallardo

Saralara Marquez-Gallardo

Dr

Accepting PhD Students

PhD projects

Generative AI in Fashion. <br/>Digital Product Passports and Digital Innovation in Fashion. <br/>Gender expression and style.

Personal profile

Overview

I am an organisation theory scholar and Lecturer in Fashion Business and Technology at The University of Manchester. My research focuses on how emerging technologies - particularly AI and Web 3.0 - are reshaping organisational practices, authorship, and value creation in the fashion industry. I explore how fashion brands navigate challenges around ownership, hyperreality, and sustainability through AI-assisted design, and how marginalised communities, especially queer individuals, use style as a form of world-making and resistance. Across these strands, I am interested in how fashion - as both an industry and intimate cultural field - organises, resists, and reimagines the future.

Education/Academic qualification

Doctor of Business Administration, Disruptive Digital Technologies in the Creative Industries, City University of London

Sept 2013Nov 2018

Award Date: 20 Nov 2018

Master of Arts, MA in Culture, Creativity and Entrepreneurship, University of Leeds

20102011

Award Date: 11 Nov 2011

Bachelor of Arts, Universitat Pompeu Fabra

Award Date: 9 Sept 2008

Areas of expertise

  • H Social Sciences (General)
  • AI Ethics
  • innovation management
  • fashion industry
  • Gender and Feminist Theory
  • gender and sexuality

Research Beacons, Institutes and Platforms

  • Creative Manchester

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 5 - Gender Equality
    SDG 5 Gender Equality
  2. SDG 8 - Decent Work and Economic Growth
    SDG 8 Decent Work and Economic Growth
  3. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure
  4. SDG 17 - Partnerships for the Goals
    SDG 17 Partnerships for the Goals