Tanya El-Khatib

Tanya El-Khatib


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Personal profile

Research interests

Year 1 PhD Fashion Management and Marketing researcher exploring the challenges and opportunities of the fashion rental business model, in particular long-term versus short-term rental. This study takes both a brand and consumer perspective, providing a more holisitic approach to investigating the factors generating and inhibiting profitability of this seemingly lucrative business model.  

Supervision information

Dr Rosy Boardman 

Dr Amy Benstead

Education/Academic qualification

Master in Science, An Empirical Investigation of Ethically Minded Consumer Behaviours in the Context of Online Fast Fashion Retail, University of the Arts London

26 Sep 201610 Jul 2020

Award Date: 10 Jul 2020


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