Dr. Xun (Bruce) Tong is an Associate Professor in the Division of Management Sciences and Marketing (MSM) at Alliance Manchester Business School, The University of Manchester. Prior to joining Manchester, he was a tenured Associate Professor at the University of Groningen in the Netherlands. He earned his PhD in Operations Management from The Hong Kong Polytechnic University in 2018.

Dr. Tong’s research focuses on environmental sustainability, labor dynamics, innovation in supply chain management, and crowdfunding. His work has been published in leading academic journals, including the Journal of Operations Management (UTD 24, FT 50), Manufacturing & Service Operations Management Journal (UTD 24, FT 50), Journal of Supply Chain Management (ABS 4), Decision Sciences Journal (ABS 3), Transportation Research Part E (ABS 3), International Journal of Production Economics (ABS 3), Business & Society (ABS 3), and IEEE Trasactions on Engineering Management (ABS 3).

He currently serves as an Associate Editor for the Journal of Operations Management (UTD 24, FT 50, ABS 4*) and OMEGA (ABS 3). He is co-guest editing a speical issue on De-scaling and Exit in Operations and Supply Chains for the Journal of Operations Management now. 

He has received research awards, including Best Paper Finalist honors in Academy of Management Conference and Decision Sciences Conference. He received a competitive individual research grant (50,000 euros) funded by the Dutch Research Council (NWO) in 2024 .

* Google Scholar

*CV

Dr. Tong is currently considering PhD candidates with research interests in supply chain and operations management, particularly in his research areas outlined above.

Ideal applicants should be self-motivated, possess a strong academic record, and demonstrate the ability to develop expertise in quantitative empirical research methods, including econometric analysis and statistical techniques. Throughout their doctoral studies, students will cultivate the ability to construct rigorous and persuasive arguments, apply both deductive and abductive reasoning in the development of research inquiries, and engage critically with organizational theories to inform and structure their theoretical contributions.

Proficiency in English, both written and spoken, is essential.

Interested candidates are encouraged to submit their CV to Dr. Tong for consideration.