A Multi-level Perspective on Digital Platform Implementation and Impact: The Case of EasyTaxi in Colombia

Juan Erasmo Gomez-Morantes, Richard Heeks, Richard Duncombe

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Abstract

Home Information and Communication Technologies for Development. Strengthening Southern-Driven Cooperation as a Catalyst for ICT4D Conference paper
A Multi-level Perspective on Digital Platform Implementation and Impact: The Case of EasyTaxi in Colombia
Juan Erasmo Gomez-Morantes, Richard Heeks & Richard Duncombe
Conference paper
First Online: 26 April 2019
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5 Citations

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Part of the IFIP Advances in Information and Communication Technology book series (IFIPAICT,volume 551)

Abstract
Growth of digital platforms in developing countries has yet to see equivalent growth in research. This paper presents one of the first conceptualised analyses of platform implementation and impact. Using the “multi-level perspective”, it analyses a successful ride-hailing platform: EasyTaxi in Bogotá, Colombia. This was originally a niche innovation but has effected a socio-technical transition to a dominant position within Bogotá’s taxi regime. Speed of transition is explained in terms of tensions within that regime and from wider demographic change, combined with specific utility of the platform to drivers and passengers who faced a prior context of exploitation, mistrust and insecurity. Though the new regime is a hybrid of platform and non-platform features, its impacts can already be seen: datafication, formalisation, and shift in power away from old taxi operating companies and towards passengers and, in particular, towards the platform itself. Alongside case-specific insights, the paper demonstrates the utility of the multi-level perspective as a means to analyse the enactment of digital platforms.
Original languageEnglish
Title of host publicationInformation and Communication Technologies for Development. Strengthening Southern-Driven Cooperation as a Catalyst for ICT4D
Subtitle of host publication15th IFIP WG 9.4 International Conference on Social Implications of Computers in Developing Countries, ICT4D 2019, Dar es Salaam, Tanzania, May 1–3, 2019, Proceedings, Part I
EditorsPetter Nielsen, Honest Christopher Kimaro
Place of PublicationCham
PublisherSpringer Cham
Pages195-206
Number of pages12
ISBN (Electronic)9783030184001
ISBN (Print)9783030183998, 9783030184025
DOIs
Publication statusPublished - 27 Apr 2019

Publication series

NameIFIP Advances in Information and Communication Technology
PublisherSpringer
Volume551
ISSN (Print)1868-4238
ISSN (Electronic)1868-422X

Keywords

  • digital platform
  • socio-technical transitions
  • multi-level perspective
  • ride-hailing

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