Adaptive spending patterns in an economic crisis: learning lessons from recessions

Daniel Hampson, Peter McGoldrick

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 2011
Event	Academy of Marketing Sciences Annual Conference - Coral Gables, FL. Duration: 1 Jan 1824 → …

Conference	Academy of Marketing Sciences Annual Conference
City	Coral Gables, FL.
Period	1/01/24 → …

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