Augmenting Television With Augmented Reality

Pejman Saeghe, Sarah Clinch, Bruce Weir, Maxine Glancy, Vinoba Vinayagamoorthy, Ollie Pattinson, Paul Golds, Steve Pettifer, Robert Stevens

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

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Abstract

This paper explores the effects of adding augmented reality (AR) artefacts to an existing TV programme. A prototype was implemented augmenting a popular nature documentary. Synchronised content was delivered over a Microsoft HoloLens and a TV. Our preliminary findings suggest that the addition of AR to an existing TV programme can result in creation of engaging experiences. However, presenting content outside the traditional TV window challenges traditional storytelling conventions and viewer expectations. Further research is required to understand the risks and opportunities presented when adding AR artefacts to TV.
Original languageEnglish
Title of host publicationACM International Conference on Interactive Experiences for Television and Online Video
DOIs
Publication statusPublished - 4 Jun 2019
Event2019 ACM International Conference on Interactive Experiences for Television and Online Videp - Manchester, United Kingdom
Duration: 5 Jun 20197 Jun 2019

Conference

Conference2019 ACM International Conference on Interactive Experiences for Television and Online Videp
Abbreviated titleTVX 2019
Country/TerritoryUnited Kingdom
CityManchester
Period5/06/197/06/19

Keywords

  • Television
  • Augmented Reality
  • User Study
  • User Experience
  • User Engagement
  • Human-Media Interaction

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