| Original language | English |
|---|---|
| Publisher | Basil Blackwell Ltd |
| Publication status | Published - 2004 |
Blackwell Encyclopedic Dictionary of Marketing (2nd edition)
D A. Littler
Research output: Book/Report › Book › peer-review
D A. Littler
Research output: Book/Report › Book › peer-review
| Original language | English |
|---|---|
| Publisher | Basil Blackwell Ltd |
| Publication status | Published - 2004 |