CMLG research report 12, year 7 2008-09: Customer Experience Management- A detailed investigation into current theory and practice

R Gleaves, J. Kitshoff, Jamie Burton, Jamie Burton (Editor)

Research output: Book/ReportCommissioned report

Original languageEnglish
Place of PublicationManchester
PublisherAlliance Manchester Business School, University of Manchester
Number of pages70
Publication statusPublished - 27 Apr 2010

Publication series

NameCustomer Management Leadership Group research reports
PublisherManchester Business School

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