Collaborative creation and development with customers: the case of Ansaldo Energia

Simone Corsi

Research output: Contribution to conferencePaperpeer-review

Abstract

Working across corporate boundaries to co-develop products and customer solutions is becoming a critical aspect of product and service development in a wide range of industries. By and large, three key sets of practices need consideration when it comes to collaborative creation and development: strategy, which includes development chain design and partner selection and management; execution, which includes governance, metrics, teams, and processes; and infrastructure, which includes the ICT systems that enable effective co-development. Indeed, recent ICT advances have paved the way for companies to interact with external stakeholders, especially users, in more efficient and effective ways. Reasoning around the case of Ansaldo Energia, an Italian company that is a world leading producer of thermoelec-tric power plants, we will provide some insights on how companies can push their inventive and innovative frontiers further on, starting collabora-tions in which potentially customers drive innovation.
Original languageEnglish
Publication statusPublished - Aug 2012
Event10th Open and User Innovation Conference - Boston, Boston, United States
Duration: 30 Jul 20121 Aug 2012

Conference

Conference10th Open and User Innovation Conference
Country/TerritoryUnited States
CityBoston
Period30/07/121/08/12

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