Conducting Qualitative Research Online – An Exploratory Study into the Preferred Attributes of an Iconic Digital Music Player

Alexander Reppel, Thorsten Gruber, Isabelle Szmigin, Roediger Voss

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	European Conference of the Association for Consumer Research (EACR)
Place of Publication	Milan, Italy
Publication status	Published - 2007
Event	European Conference of the Association for Consumer Research (EACR) - Universita Bocconi, Milan, Italy Duration: 1 Jan 1824 → …

Conference	European Conference of the Association for Consumer Research (EACR)
City	Universita Bocconi, Milan, Italy
Period	1/01/24 → …

Cite this

@inproceedings{1ef850c367f04c14a2445ebf8089ae43,

title = "Conducting Qualitative Research Online – An Exploratory Study into the Preferred Attributes of an Iconic Digital Music Player",

author = "Alexander Reppel and Thorsten Gruber and Isabelle Szmigin and Roediger Voss",

year = "2007",

language = "English",

booktitle = "European Conference of the Association for Consumer Research (EACR)",

note = "European Conference of the Association for Consumer Research (EACR) ; Conference date: 01-01-1824",

}

Reppel, A, Gruber, T, Szmigin, I & Voss, R 2007, Conducting Qualitative Research Online – An Exploratory Study into the Preferred Attributes of an Iconic Digital Music Player. in European Conference of the Association for Consumer Research (EACR). Milan, Italy, European Conference of the Association for Consumer Research (EACR), Universita Bocconi, Milan, Italy, 1/01/24.

Conducting Qualitative Research Online – An Exploratory Study into the Preferred Attributes of an Iconic Digital Music Player. / Reppel, Alexander; Gruber, Thorsten; Szmigin, Isabelle et al.
European Conference of the Association for Consumer Research (EACR). Milan, Italy, 2007.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Conducting Qualitative Research Online – An Exploratory Study into the Preferred Attributes of an Iconic Digital Music Player

AU - Reppel, Alexander

AU - Gruber, Thorsten

AU - Szmigin, Isabelle

AU - Voss, Roediger

PY - 2007

Y1 - 2007

M3 - Conference contribution

BT - European Conference of the Association for Consumer Research (EACR)

CY - Milan, Italy

T2 - European Conference of the Association for Consumer Research (EACR)

Y2 - 1 January 1824

ER -