Customer Service Measurement in an Experience Economy

Helen Bruce, Sahar Mousavi, Jamie Burton

Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review

69 Downloads (Pure)

Original language	English
Title of host publication	ICRM (International Colloquium on Relationship Marketing) Conference Proceedings
Publication status	Published - 2017
Event	International Colloquium on Relationship Marketing - Ludwigs-Maximillian University, Munich, Germany Duration: 12 Sept 2017 → 14 Sept 2017

Conference	International Colloquium on Relationship Marketing
Country/Territory	Germany
City	Munich
Period	12/09/17 → 14/09/17

Access to Document

@inproceedings{db75ae7bd2bd434f8fce0744f3eb0533,

title = "Customer Service Measurement in an Experience Economy",

author = "Helen Bruce and Sahar Mousavi and Jamie Burton",

year = "2017",

language = "English",

booktitle = "ICRM (International Colloquium on Relationship Marketing) Conference Proceedings",

note = "International Colloquium on Relationship Marketing ; Conference date: 12-09-2017 Through 14-09-2017",

}

TY - GEN

T1 - Customer Service Measurement in an Experience Economy

AU - Bruce, Helen

AU - Mousavi, Sahar

AU - Burton, Jamie

PY - 2017

Y1 - 2017

M3 - Conference contribution

BT - ICRM (International Colloquium on Relationship Marketing) Conference Proceedings

T2 - International Colloquium on Relationship Marketing

Y2 - 12 September 2017 through 14 September 2017

ER -