Original language | English |
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Title of host publication | Proceedings of the Australian & New Zealand Marketing Academy Conference 2000 |
Pages | 154-160 |
Number of pages | 7 |
Publication status | Published - 2000 |
Event | Australian & New Zealand Marketing Academy Conference - Griffith University, Gold Coast, Australia Duration: 20 Nov 2000 → 1 Dec 2000 |
Conference
Conference | Australian & New Zealand Marketing Academy Conference |
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Country/Territory | Australia |
City | Gold Coast |
Period | 20/11/00 → 1/12/00 |