Desire Expectations of Students – A Comparison of Different Laddering Techniques

Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	1st European Conference on Higher Education Marketing
Place of Publication	Nicosia, Cyprus
Publication status	Published - 2006
Event	1st European Conference on Higher Education Marketing - Nicosia, Cyprus Duration: 1 Jan 1824 → …

Conference	1st European Conference on Higher Education Marketing
City	Nicosia, Cyprus
Period	1/01/24 → …

Cite this

@inproceedings{8afe9cdbcb614435a9c0531c72cca49e,

title = "Desire Expectations of Students {\textendash} A Comparison of Different Laddering Techniques",

author = "Roediger Voss and Isabelle Szmigin and Thorsten Gruber",

year = "2006",

language = "English",

booktitle = "1st European Conference on Higher Education Marketing",

note = "1st European Conference on Higher Education Marketing ; Conference date: 01-01-1824",

}

TY - GEN

T1 - Desire Expectations of Students – A Comparison of Different Laddering Techniques

AU - Voss, Roediger

AU - Szmigin, Isabelle

AU - Gruber, Thorsten

PY - 2006

Y1 - 2006

M3 - Conference contribution

BT - 1st European Conference on Higher Education Marketing

CY - Nicosia, Cyprus

T2 - 1st European Conference on Higher Education Marketing

Y2 - 1 January 1824

ER -