Discount retailing, a European test case for perceived value as a basis for shaping the firms offer.

Gianpaolo Vignali, C. VIGNALI, D. RYDING

Research output: Contribution to journal › Article › peer-review

Original language	English
Journal	International Journal of Business and Globalisation
Volume	8
Issue number	2
Publication status	Published - 1 Jun 2012

Cite this

@article{0a116f5dc07b4dafb9cd371cc365a478,

title = "Discount retailing, a European test case for perceived value as a basis for shaping the firms offer.",

author = "Gianpaolo Vignali and C. VIGNALI and D. RYDING",

year = "2012",

month = jun,

day = "1",

language = "English",

volume = "8",

journal = "International Journal of Business and Globalisation",

issn = "1753-3627",

publisher = "Inderscience",

number = "2",

}