Original language | English |
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Title of host publication | Proceedings of the 2005 World Marketing Congress, Muenster, Germany |
Publication status | Published - 2005 |
Do Effects of Demographic Variables on Conflict Resolution Strategies Differ Across Ethnic Groups? A Study of Joint Purchase Decision
Jikyeong Kang, R. Makgosa
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution