| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 2005 World Marketing Congress, Muenster, Germany |
| Publication status | Published - 2005 |
Do Effects of Demographic Variables on Conflict Resolution Strategies Differ Across Ethnic Groups? A Study of Joint Purchase Decision
Jikyeong Kang, R. Makgosa
Research output: Chapter in Book/Conference proceeding › Conference contribution