Do Effects of Demographic Variables on Conflict Resolution Strategies Differ Across Ethnic Groups? A Study of Joint Purchase Decision

Jikyeong Kang, R. Makgosa

Research output: Chapter in Book/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of the 2005 World Marketing Congress, Muenster, Germany
Publication statusPublished - 2005

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