Do Marketing Faculty Have a Leading Role to Play in Developing Meaningful Services-Marketing-Based Measures of Student Evaluation of Teaching

Glen Brodowsky, Thorsten Gruber, Wayne Neu, Nathalie Spielmann, Anthony Lowrie, Alexander Reppel, Roediger Voss

Research output: Chapter in Book/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publication35th Marketing Educators’ Association Conference
Place of PublicationSan Diego, CA, USA
Publication statusPublished - Apr 2011
Event35th Marketing Educators’ Association Conference - San Diego, CA, USA
Duration: 1 Jan 1824 → …

Conference

Conference35th Marketing Educators’ Association Conference
CitySan Diego, CA, USA
Period1/01/24 → …

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