E-Reputation and the Role of Mission and Vision Statements

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@article{bfb7ce894e654064b715d301f179b1d9,

title = "E-Reputation and the Role of Mission and Vision Statements",

author = "R. Chun and G. Davies",

year = "2001",

doi = "10.1057/palgrave.bm.2540031",

language = "English",

volume = "8",

pages = "315--333",

journal = "Journal of Brand Management",

publisher = "Palgrave Macmillan Ltd",

number = "4/5",

}