Estereotipos demográficos y ocupacionales de la mujer y el hombre en la televisión mexicana

Ana Gabriela Sánchez Santana; Leticia  Flores

Estereotipos demográficos y ocupacionales de la mujer y el hombre en la televisión mexicana

Translated title of the contribution: Demographic and occupational stereotypes of women and men in Mexican television

Ana Gabriela Sánchez Santana, Leticia Flores

Politics

Research output: Contribution to conference › Paper › peer-review

Abstract

Mexico The study of gender continues to be a topic of interest in communication since in all cultures they manifest differences in the treatment of people according to gender and television emphasizes these differences in different ways. This study detects the gender stereotypes that Mexican television presents through the analysis of 659 characters. For this, a content analysis of the fiction programs of four television channels was carried out in three weeks from seven to eleven at night. The results show biases in favor of the male characters in the protagónico role, adult professionals. Women were presented in traditional feminine roles or as students, young people and in secondary roles.

Translated title of the contribution	Demographic and occupational stereotypes of women and men in Mexican television
Original language	Spanish
Publication status	Published - 2005
Event	Anuario XIII del Consejo Nacional para la Enseñanza y la Investigación de las Ciencias de la Comunicación - Monterrey, Mexico Duration: 8 Aug 2005 → …

Conference

Conference	Anuario XIII del Consejo Nacional para la Enseñanza y la Investigación de las Ciencias de la Comunicación
Country/Territory	Mexico
Period	8/08/05 → …

Cite this

@conference{b3904933c9084c77b36342b6f8118e88,

title = "Estereotipos demogr{\'a}ficos y ocupacionales de la mujer y el hombre en la televisi{\'o}n mexicana",

abstract = "Mexico The study of gender continues to be a topic of interest in communication since in all cultures they manifest differences in the treatment of people according to gender and television emphasizes these differences in different ways. This study detects the gender stereotypes that Mexican television presents through the analysis of 659 characters. For this, a content analysis of the fiction programs of four television channels was carried out in three weeks from seven to eleven at night. The results show biases in favor of the male characters in the protag{\'o}nico role, adult professionals. Women were presented in traditional feminine roles or as students, young people and in secondary roles.",

author = "{S{\'a}nchez Santana}, {Ana Gabriela} and Leticia Flores",

year = "2005",

language = "Spanish",

note = "Anuario XIII del Consejo Nacional para la Ense{\~n}anza y la Investigaci{\'o}n de las Ciencias de la Comunicaci{\'o}n ; Conference date: 08-08-2005",

}

TY - CONF

T1 - Estereotipos demográficos y ocupacionales de la mujer y el hombre en la televisión mexicana

AU - Sánchez Santana, Ana Gabriela

AU - Flores, Leticia

PY - 2005

Y1 - 2005

N2 - Mexico The study of gender continues to be a topic of interest in communication since in all cultures they manifest differences in the treatment of people according to gender and television emphasizes these differences in different ways. This study detects the gender stereotypes that Mexican television presents through the analysis of 659 characters. For this, a content analysis of the fiction programs of four television channels was carried out in three weeks from seven to eleven at night. The results show biases in favor of the male characters in the protagónico role, adult professionals. Women were presented in traditional feminine roles or as students, young people and in secondary roles.

AB - Mexico The study of gender continues to be a topic of interest in communication since in all cultures they manifest differences in the treatment of people according to gender and television emphasizes these differences in different ways. This study detects the gender stereotypes that Mexican television presents through the analysis of 659 characters. For this, a content analysis of the fiction programs of four television channels was carried out in three weeks from seven to eleven at night. The results show biases in favor of the male characters in the protagónico role, adult professionals. Women were presented in traditional feminine roles or as students, young people and in secondary roles.

M3 - Paper

T2 - Anuario XIII del Consejo Nacional para la Enseñanza y la Investigación de las Ciencias de la Comunicación

Y2 - 8 August 2005

ER -

Estereotipos demográficos y ocupacionales de la mujer y el hombre en la televisión mexicana

Abstract

Conference

Fingerprint

Cite this