Exploring Customer Feedback from a Transformative Service Research Perspective: Special Session: Transformative Service Research- A Cutting Edge Area for Marketing Scholars

L. Nasr; Thorsten Gruber; J Burton

Exploring Customer Feedback from a Transformative Service Research Perspective: Special Session: Transformative Service Research- A Cutting Edge Area for Marketing Scholars

L. Nasr, Thorsten Gruber, J Burton

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	American Marketing Association Winter Marketing Educators’ Conference, Orlando, Florida
Publication status	Published - 21 Feb 2014

Cite this

@inproceedings{f410b38033b94dcd85a91faca5acfaf2,

title = "Exploring Customer Feedback from a Transformative Service Research Perspective: Special Session: Transformative Service Research- A Cutting Edge Area for Marketing Scholars",

author = "L. Nasr and Thorsten Gruber and J Burton",

year = "2014",

month = feb,

day = "21",

language = "English",

booktitle = "American Marketing Association Winter Marketing Educators{\textquoteright} Conference, Orlando, Florida",

}

Exploring Customer Feedback from a Transformative Service Research Perspective: Special Session: Transformative Service Research- A Cutting Edge Area for Marketing Scholars. / Nasr, L.; Gruber, Thorsten; Burton, J.
American Marketing Association Winter Marketing Educators’ Conference, Orlando, Florida. 2014.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Exploring Customer Feedback from a Transformative Service Research Perspective

T2 - Special Session: Transformative Service Research- A Cutting Edge Area for Marketing Scholars

AU - Nasr, L.

AU - Gruber, Thorsten

AU - Burton, J

PY - 2014/2/21

Y1 - 2014/2/21

M3 - Conference contribution

BT - American Marketing Association Winter Marketing Educators’ Conference, Orlando, Florida

ER -