Fabricating Celebrity Brands through Scandalous Narrative: Crafting, Capering and Commodifying the Comedian, Russell Brand

Scott Mills, Anthony Patterson, Lee Quinn

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	599-615
Number of pages	16
Journal	Journal of Marketing Management
Volume	31
Issue number	5-6
DOIs	https://doi.org/10.1080/0267257X.2015.1005116
Publication status	Published - 28 Jan 2015

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title = "Fabricating Celebrity Brands through Scandalous Narrative: Crafting, Capering and Commodifying the Comedian, Russell Brand",

author = "Scott Mills and Anthony Patterson and Lee Quinn",

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T1 - Fabricating Celebrity Brands through Scandalous Narrative: Crafting, Capering and Commodifying the Comedian, Russell Brand

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AU - Patterson, Anthony

AU - Quinn, Lee

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