Abstract
In this paper the implications of the specific characteristics of environmentally friendlier techniques for analysis of innovation adoption are studied. It is argued that considering environmental benefits and normative costs (including risks) is insufficient; farmer perceptions matter as well. Useful theoretical insights and analytical methods are offered by the discipline of behavioural economics. Weed control in sugarbeet (Beta vulgaris L.) served as a case study. Statistical analysis of survey data demonstrates that knowledge required (alertness or guidance), labour requirements and risks (yield reduction and weed carry-over effects) are important determinants in the selection of a weed control technique by farmers.
Original language | English |
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Pages (from-to) | 409-423 |
Number of pages | 14 |
Journal | Agricultural Systems |
Volume | 55 |
Issue number | 3 |
DOIs | |
Publication status | Published - Nov 1997 |