Global Brand Relationship: Understand Customer Relationship

I. Abosag, O. Bekh

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationhost publication
Publication statusPublished - Jun 2012
Event34th INFORMS Marketing Science Conference - Boston, USA
Duration: 1 Jan 1824 → …

Conference

Conference34th INFORMS Marketing Science Conference
CityBoston, USA
Period1/01/24 → …

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