Measuring Customer Purchase Behaviour from CCTV Images

Andrew Newman, D K Yu, David Oulton

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

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Abstract

Recording and understanding the behaviour of customers is a key factor influencing the success of any retail business. In this paper existing in-store CCTV of a major clothing discount retailer are used to track customers and detect patterns of behaviour.
Original languageEnglish
Title of host publicationresearch.Manchester.ac.uk
Publication statusPublished - 2001

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