Positioning, image and the marketing of multiple retailers

Research output: Contribution to journal › Article › peer-review

Original language	English
Journal	The International Review of Retail, Distribution and Consumer Research
DOIs	https://doi.org/10.1080/09593969200000002
Publication status	Published - 1 Jan 1992

Access to Document

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title = "Positioning, image and the marketing of multiple retailers",

author = "Gary Davies",

year = "1992",

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