Original language | English |
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Title of host publication | Rethinking Place Branding |
Subtitle of host publication | Comprehensive Brand Development for Cities ad Regions |
Place of Publication | Heidelberg |
Publisher | Springer Nature |
Pages | 175-190 |
Publication status | Published - 2015 |
Rethinking the Visual Communication of the Place Brand: A Contemporary Role for Chorography
M. Warnaby, M Kavaratzis (Editor), G. J. Ashworth (Editor)
Research output: Chapter in Book/Conference proceeding › Chapter