Services networks: Concept and research agenda

Stephan C. Henneberg, Thorsten Gruber, Peter Naudé

Research output: Contribution to journalArticlepeer-review

Abstract

Service networks represent an often used but less often defined construct. As part of the Industrial Marketing Management Special Issue on Services Networks we provide an overview of different ways of understanding services networks, particularly from a business marketing and a services systems perspective. We provide our own definition of services networks and introduce three different conceptual layers. These layers are used to describe the different articles in the special issue. A discussion of a tentative research agenda concludes our argument. © 2012 Elsevier Inc.
Original languageEnglish
Pages (from-to)3-8
Number of pages5
JournalIndustrial Marketing Management
Volume42
Issue number1
DOIs
Publication statusPublished - Jan 2013

Keywords

  • Business Marketing
  • Conceptualization
  • Research Agenda
  • Services Networks
  • Services Systems

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