Social Media, Science Communication and Academic Super Users in the UK

The Internet and social media tools have created new opportunities for open science including communicating in more interactive ways and sharing research data. Drawing on evidence from interviews and a survey of academics in the UK our research suggests that most academics recognised the value and importance of more open science communication and data sharing, but many had concerns about the potential risks. A small group of academics, who can be termed super users, were frequently communicating updates of their ongoing research. It is clear that there are increasing opportunities for more open science and public engagement but challenges remain.