| Original language | English |
|---|---|
| Title of host publication | Strategic Marketing and Retail Thought |
| Place of Publication | Zagreb |
| Publisher | Accent Press |
| Publication status | Published - 2008 |
Strategic Marketing and Retail Thought
Tihomir Vranesevic, Claudio Vignali, D Vrontis, Daniella Ryding, Gianpaolo Vignali
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review