| Original language | English |
|---|---|
| Title of host publication | European Advances in Consumer Research |
| Place of Publication | Valdosta, GA |
| Publisher | Association for Consumer Research |
| Pages | 283-288 |
| Volume | 6 |
| Publication status | Published - 2003 |
The construction of post-consumption comparison standards
Mark P Healey, Barbara R Lewis, Stephen W Brown (Editor), Darach Turley (Editor)
Research output: Chapter in Book/Conference proceeding › Chapter