The Role of Branding in Professional Football

S Roper, I. Abosag, D. Hind

Research output: Chapter in Book/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationhost publication
Publication statusPublished - Sept 2008
Event4th International Conference of the Academy of Marketing’s Brand, Identity and Corporate Reputation SIG - Atlanta, USA
Duration: 1 Jan 1824 → …

Conference

Conference4th International Conference of the Academy of Marketing’s Brand, Identity and Corporate Reputation SIG
CityAtlanta, USA
Period1/01/24 → …

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