The Role of Market Orientation in Relational Capabilities Development and Performance Outcomes

Maria Smirnova, Sergei P. Kouchtch, Peter Naude, Stephan C. Henneberg, Stefanos Mouzas

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	host publication
Publication status	Published - Aug 2010
Event	ISBM Academic Conference 2010 - Cambridge Mass. Duration: 1 Jan 1824 → …

Cite this

@inproceedings{bd923ed9bebe4574a19a6bbc9aef1653,

title = "The Role of Market Orientation in Relational Capabilities Development and Performance Outcomes",

author = "Maria Smirnova and Kouchtch, {Sergei P.} and Peter Naude and Henneberg, {Stephan C.} and Stefanos Mouzas",

year = "2010",

month = aug,

language = "English",

booktitle = "host publication",

note = "ISBM Academic Conference 2010 ; Conference date: 01-01-1824",

}