The Role of Trust and Reliance in Relationship Quality: A Condition for Development of Buyer/Supplier Relationships

Bahar Ashnai, Stephan C. Henneberg, Peter Naudé

Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	host publication
Publication status	Published - 2007
Event	Industrial Marketing and Purchasing (IMP) Doctoral Consortium - Manchester, UK Duration: 1 Jan 1824 → …

Conference	Industrial Marketing and Purchasing (IMP) Doctoral Consortium
City	Manchester, UK
Period	1/01/24 → …

Cite this

@inproceedings{91d56885d0fe4a409f886d669a35847b,

title = "The Role of Trust and Reliance in Relationship Quality: A Condition for Development of Buyer/Supplier Relationships",

author = "Bahar Ashnai and Henneberg, {Stephan C.} and Peter Naud{\'e}",

year = "2007",

language = "English",

booktitle = "host publication",

note = "Industrial Marketing and Purchasing (IMP) Doctoral Consortium ; Conference date: 01-01-1824",

}