The Service Recovery Strategies、Perceived Justice and Moderating Effects of Various Factors upon Ultimate Customer Satisfaction

S. Fang, E. Chang, Y. Peng

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationthe 4th National Contemporary Marketing Academic Conference (in traditional Chinese)
Place of PublicationKaohsiung, Taiwan
Publication statusPublished - Sept 2006

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