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Theories of Retailing

    • Glasgow Caledonian University

    Research output: Chapter in Book/Conference proceedingChapterpeer-review

    Original languageEnglish
    Title of host publicationMarketing Theory
    Subtitle of host publicationA Student Text
    EditorsMichael Baker, Michael Saren
    PublisherSage Publications Ltd
    EditionThird
    ISBN (Print)9781473904002, 9781473904019
    Publication statusPublished - 2016

    Keywords

    • Retailing

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