Three-dimensional customer commitment model: Investigating its impact on loyalty outcomes

Y. Al-abdi, J Kang

Research output: Chapter in Book/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationProceedings of the Academy of Marketing Science 2011 Annual Conference
Publication statusPublished - May 2011
EventAcademy of Marketing Science 2011 Annual Conference - Coral Gables, Florida
Duration: 1 Jan 1824 → …

Conference

ConferenceAcademy of Marketing Science 2011 Annual Conference
CityCoral Gables, Florida
Period1/01/24 → …

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