Understanding the Interplay between Customer Engagement and Customer Power

Liliane Abboud, Helen Bruce, Jamie Burton

Research output: Contribution to conference › Abstract › peer-review

Original language	English
Publication status	Published - 10 Jun 2021
Event	Frontiers in Service Conference 2021 - Temple University (Virtual) , Philadelphia Duration: 10 Jun 2021 → 13 Jun 2021

Conference	Frontiers in Service Conference 2021
City	Philadelphia
Period	10/06/21 → 13/06/21

Cite this

@conference{202e73620d7347e79049bfabe88d320d,

title = "Understanding the Interplay between Customer Engagement and Customer Power",

author = "Liliane Abboud and Helen Bruce and Jamie Burton",

year = "2021",

month = jun,

day = "10",

language = "English",

note = "Frontiers in Service Conference 2021 ; Conference date: 10-06-2021 Through 13-06-2021",

}